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Case Study - AR/VR Investor Outreach

URoom

URoom is an AR/VR-focused tech startup developing OWNXR, a platform designed to power immersive experiences in the open metaverse. With a strong emphasis on interoperability, 3D collaboration, and creator empowerment, OWNXR is building the foundation for spatial computing at scale.

The Opportunity

Despite having a strong product vision and early traction, URoom faced a common challenge for emerging deep tech startups: getting in front of the right strategic investors and partners.
They needed more than just capital—they were seeking smart money from firms and companies that could also support adoption, infrastructure, and go-to-market expansion.

How We Helped URoom

We launched a targeted investor outreach campaign via email and LinkedIn, focused on tier-1 VC firms, corporate venture arms, and innovation leads at companies aligned with AR/VR, gaming, and spatial computing.

Our responsibilities included:

  • Researching and identifying relevant investor targets, including a16z, LG, HP, Sony, and other key players in the XR ecosystem.
  • Crafting high-conversion outreach messaging tailored to each type of investor.
  • Facilitating warm intros, follow-up coordination, and investor Q&A prep for the URoom team.

The Results:

Our Process

Investor Targeting

Researched investors aligned with AR/VR, metaverse, and Web3 infrastructure.

Custom Messaging

Wrote personalized email and LinkedIn outreach templates highlighting OWNXR’s value proposition.

Investor Coordination

Managed responses, scheduled calls, and supported follow-ups and pitch materials.

Strategic Guidance

Provided tips and positioning strategies to help the team tailor their story for each investor audience.

Services Provided

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